Our view

Our view

Buyers in China research first, and contact you later

A buyer might read a news story about you, ask an AI engine to compare options, search Xiaohongshu, watch a Douyin demo or read a WeChat article and only then get in touch. We help at each point on that path, with a self-service media platform and three professional services.

01

Find the real gap first

When spend keeps rising but enquiries don’t, the cause is usually one of four gaps. We diagnose first, then recommend a service.

02

Clear scope, fees and responsibilities

Every service states what you buy, what it includes, who is responsible and how it’s measured. Guarantees exist only where a contract spells them out.

03

AI in research, content and monitoring

We’re built for the era of AI search. We use AI across research, content production and monitoring, so work moves faster and costs less, and we optimise for China’s AI engines.

How we work

How we work

Three principles we hold ourselves to

They shape how we quote, deliver and report.

Company facts

Company facts

The Verse Press at a glance

The facts behind the name.

  1. 2021

    Founded as The Verse Labs

    The company’s original name.

  2. 2024

    Renamed The Verse Press

    The Verse Press Limited, 泛媒社 in Chinese.

  3. Today

    Four services, one buyer path

    Self-Service Press Release Distribution, GEO, Social Media Management and Influencer Marketing (KOL/KOC).

Office

Qianhai, Shenzhen

Guangdong, China

Name

The Verse Press (泛媒社)

Legal entity

The Verse Press Limited

What we cover

8,000+ Chinese media outlets (as of September 2026); Doubao, Qwen, DeepSeek, Kimi, Tencent Yuanbao and Baidu ERNIE; Xiaohongshu, Douyin and WeChat.

Brands we’ve worked with

  • Hang Seng Bank
  • Chow Tai Fook
  • JD.com
  • Vanke
  • Century 21
  • Sam's Club
  • Anker
  • Magniflex
  • Suning
  • Sa Sa
  • Windsor SPA
  • KONKA
  • Kingdee
  • Beike
  • Atkinsons
  • Lyfen
  • City University of Hong Kong
  • Hong Kong Housing Authority
  • ZEGO
  • Getui
  • Jiedian
  • Horion
  • NED Optics
  • Frontop
  • Midea Real Estate
  • Huafeng Century Group
  • NEUE
  • Global 全球搜
  • JMA Hong Kong International Jewellery Show
  • China Heavy Machinery Industry Association
  • Shenzhen Logistics and Supply Chain Management Association